The UF Glyph Explained |
Official Sponsors Of UF |
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Urban Freeflow Sponsors (Past
And Present) |
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Adidas
Adidas
have sponsored us since 2004 and have provided us with the backbone required
to really move ahead at full steam. While they have provided us with amazing
opportunities to travel and get involved in heavyweight projects, they have
always been happy to just sit alongside us without impeding on our work and
sense of direction. The relationship was so seamless that when the first
year of sponsorship had expired, we were signed up again without question.
During our first year we were involved in a cross promotion with them for a
computer game titled 'Freerunning' by Eidos on the PSP console. From there
we were engaged to do a series of UK events, travelled to Italy and Germany
and then as the main finale for that year, we were hired to travel to New
York, USA, to perform at the launch of their biggest sports performance
store yet, located on Brooklyn and Houston. Upon returning, we were
flown to their Germany HQ to help design and develop the World's first Parkour specific trainers titled 'adidas traceurs'.
The second year of our sponsorship so far has seen us join forces for their
World cup +10 campaign and being filmed by Channel 5 at the David Beckham
academy with a whole host of sports personalities. Since being sponsored by
adidas, we've covered more ground than can be listed here and our exclusive
Parkour/Freerun sponsorship extends to 2009.
www.adidas.com
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Nokia
Our
relationship with Nokia started in 2005 when we helped design and then
perform on a Parkour village, constructed especially for the Urban Music
Festival at Earls Court, London. Negotiations then continued in order to
arrive at a bigger project but took a year and a half to come to a head and
see us sign a significant year long sponsorship deal. Right away we flew
over to Reykjavik, Iceland, to perform a set piece on a specially
constructed scaffolding structure. The piece was purposely set up for 60 of
the World's leading media journalists who were flown in from all four
corners of the earth. The performance itself was met with an outstanding
reception. We then shot video footage in a green room studio and specialist
camera's that shoot at 1000 fps were used. Shortly after, we travelled over
to Singapore to begin work on a global campaign for the new 5500 phone.
Outstanding pictures were captured along with some video sequences, which
were unveiled officially in
September 2006. Upon returning home, we set about filming a UK advert shown
in conjunction with the X-Factor TV show on ITV. A series of European tour dates in Estonia, Portugal, Sweden, Italy and
France followed.
www.nokia.com |
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Redbull
Our
relationship with Redbull started in 2005 when we started prep work on an
action video in New York, USA. As a follow up, we travelled back to New York
in 2006 to host workshops for the Beatriders event, with a collegiate tour
to follow.
www.redbull.com |
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Vauxhall
During
2006 we were exclusively sponsored by UK car company Vauxhall Motors, to
spearhead their 'Vauxhall Tribes' events and to endorse the new Vauxhall
Astra. Off the back of the sponsorship, we staged a UK workshop tour in key
cities and were the first people worldwide to stage a female only workshop.
The events generated huge media interest. As an added bonus, Urban Freeflow
were provided with a new Astra hatchback sports model and also an A-Team
style team bus.
www.vauxhall.co.uk |
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Boost Mobile
In 2005
four of our athletes (Asid, Blue, ez and Sticky) were sponsored by US cell
phone giants Boost Mobile for the year. The sponsorship was launched with a
tour of New York, Las Vegas and Los Angeles, where we filmed a documentary
titled 'Urban Running'. We were also invited back to film in Los Angeles and
were introduced to sunglasses company Oakley's.
www.boostmobile.com |
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White Stuff
White
Stuff were our first clothing sponsors who produced some amazing bottoms for
us to wear, along with a bunch of other clothing. Primarily a snow n rock
style company, their gear has a very earthy feel to it and the company is
run by some very cool individuals. When Jump Britain aired on TV and adidas
came along offering us a deal we couldn't refuse, we were sad to part ways
but managed to salvage something for them by forming Team Traceur and
hooking them up together.
www.whitestuff.com |
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Merrell
Merrell
were our first ever shoe sponsors and we were on board with them for a year
in 2003 which saw us being signed up for the Jump Britain TV documentary.
Aside from free clothing, Merrell helped finance a team trip to Lisses,
France, where we filmed a short documentary titled 'The Way'.
www.merrell.com |
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